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Course catalog / Base edition / Sales Mastery Courses

Sales Mastery Courses

Being a sales master is more than an eloquent spiel. It’s about influencing, asking questions, qualifying leads, and closing the deal. Equip your sales staff with the strategies needed to sell better in business.

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Leading Learning – Post Sale Procedures

Leading Learning – Post Sale Procedures

The post-sale process is where you have the opportunity to go that extra mile and really prove to your customer that they made the right buying decision. How can you do that? This course will show you how.

15 minutes
Leading Learning – Executing a Successful Sale

Leading Learning – Executing a Successful Sale

This course explores what every salesperson needs to know to successfully strategize, pitch, and close their sales.

15 minutes
Leading Learning – Negotiation and Influence

Leading Learning – Negotiation and Influence

This course is filled with skills and techniques for any salesperson looking to develop their negotiating and influencing skills. It will give you the confidence to walk into any sales negotiation knowing what you want and how to get it.

15 minutes
Leading Learning – Questioning and Objection Handling

Leading Learning – Questioning and Objection Handling

This course explores questioning and objection handling in sales. It will highlight the importance of being able to ask as well as answer pertinent questions. As well as this, it will offer some key tips and techniques for addressing sales objections that any salesperson can use.  

15 minutes
Leading Learning – Sales Preparation

Leading Learning – Sales Preparation

This course looks at what must be in place before the selling cycle starts. It’ll look at how to prepare for the sales process, as well as highlight the correct attitude and traits all great salespeople possess.

15 minutes
Adaptive Selling

Adaptive Selling

Adaptive selling allows you to listen, understand the customer’s needs, and then adapt your conversation and presentation accordingly. Adaptive selling is easy once you establish a relationship with the customer. 

15 minutes
The 7-Step Selling Process

The 7-Step Selling Process

In sales, it’s critical to understand the importance of identifying potential new customers. Without new customers, businesses would ultimately die. Great salespeople are constantly looking for new prospective customers everywhere.

30 minutes
The Sales Pre-Approach

The Sales Pre-Approach

The pre-approach, or the process of finding out the answers to these questions, is critical. Doing your research and coming prepared gets your prospect’s attention and shows them that you care.

15 minutes
Creating Customer Trust

Creating Customer Trust

A customer won’t trust a person who doesn’t deliver on what they say. You can see why trust is so important in selling. Customer trust is built on open and honest communication.

15 minutes
Communication in Sales

Communication in Sales

It’s important to remember that you’ll be communicating with many different people about many different topics in selling. Sometimes, you’ll be communicating one-on-one; other times, you’ll be communicating with a group.

15 minutes
Understanding Sales Objections

Understanding Sales Objections

If you truly understand your prospect’s business, it’s much easier to present a solution that addresses the perceived need and reasons to buy it now. Understanding and building trust is imperative.

15 minutes
Making Ethical Decisions

Making Ethical Decisions

Ethics, as it relates to business, involves the principles and moral problems an individual or an organization follows in the course of conducting business. 

10 minutes
Navigating the Sale

Navigating the Sale

Most aspects of the sale can be negotiated, including price, contract, terms, delivery, services, and more. Agreeing on each one of these aspects, will move your prospect through the funnel. 

10 minutes
Creating an Effective Sales Proposal

Creating an Effective Sales Proposal

A sales proposal should address your customers’ needs and confirm their decision to buy your product. A good proposal identifies the specific terms of the sale, including pricing, and delivery.

10 minutes
Overcoming Sales Obstacles

Overcoming Sales Obstacles

Rejection is a reality that all sales professionals will deal with occasionally, no matter how experienced or skilled you are; it comes with the territory.

10 minutes
Making Ethical Decisions

Making Ethical Decisions

Ethics, as it relates to business, involves the principles and moral problems an individual or an organization follows in the course of conducting business. 

10 minutes
Claim or Create Value in Negotiations

Claim or Create Value in Negotiations

If you use competitive tactics to claim the biggest piece of the pie, you can put the other party on the defensive. So how do you create value in negotiations? 

10 minutes
Ethical Communication in Sales

Ethical Communication in Sales

Ethical, straightforward communication should happen internally within your company and externally to your customers. Organizations have values, just like people. Do you understand your companies value statement and embody it?

10 minutes
Mastering Digital Connections

Mastering Digital Connections

Buyers and customers have changed, but how you reach them has changed dramatically. Potential customers have access to information on social channels and use it to empower their decision making.

10 minutes
Mastering Cross-Cultural Negotiations

Mastering Cross-Cultural Negotiations

If you’re involved in any kind of international sales, you’ll need to know about cross-cultural negotiation. However, the skills you’ll learn here are relevant for everyday life, too. Find out why here.

15 minutes
Presenting for Sales People

Presenting for Sales People

This course will explore the different types of sales presentations and when you should use them, as well as some techniques and tips you for planning your next presentation.

10 minutes
Negotiating Electronically

Negotiating Electronically

The course will give you an understanding of the distinctions between negotiating electronically versus the alternatives. We’ll help you figure out the tricks and techniques you need to maximize your returns.

10 minutes
Handling Objections in Sales

Handling Objections in Sales

This course will explore the difference between objections and rejections, and the look at best way to uncover the objections that stand between you and a deal.

15 minutes
Establishing Trust with Customers

Establishing Trust with Customers

This course looks at why trust is so vital to sales, and gives you some tips and techniques on how you can establish trust with your customers.

10 minutes
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