Bloomberg Studio – YouTube, Susan Wojcicki
In 1998 two unknown entrepreneurs Larry Page and Sergey Brin set up their first office in her Menlo Park garage. Susan Wojcicki became employee number sixteen and went on to build the search engine’s critical advertising business. In 2006 she urged her bosses to buy a one-year-old video streaming site called YouTube for $1.65 billion. On the ten year anniversary of that acquisition, YouTube under Google umbrella within the Alphabet family now has over a billion users watching videos around the world and Wojcicki is in charge.
This course is part of the Bloomberg Collection which is only available for customers using Litmos LMS.
- Find out what goes on behind the videos
- Learn the role Susan had in YouTube’s meteoric rise
- Discover what attributes led her to be such a success