Essential KPIs for the Modern Marketer – Part One
You probably know that if you’re not capturing and measuring marketing KPIs and metrics regularly, you’re marketing while blind. For many marketers, it’s not a question of, do I measure my marketing? It’s a question of, what do I measure? And more importantly, what do you do with the data once you have it?
- Marketing channels
- Inbound marketing
- Gated content
- Outbound marketing