What Makes a Key Account Manager
Okay, you’ve just about wrapped your head around Key Account Management and why it exists. But, what kind of person does it take to be one of these key account managers? What character traits should they have, and what things do they need to do to be great at their job? This course will give you an understanding of what characteristics you need to be a successful account manager, and how you can go about engender them within yourself.
- Learn some of the vital key account manager characteristics
- Find out about the job role, and the things KAMs have to pay attention to
- See why it’s so important to you and your business that you have the right attributes for the role
- Discover some of the key account management cliches you should avoid
