37
sites nationwide
700+
users being trained
24
LMS administrators
Industry: Freight & Logistics, Transportation
Use Case: Internal Training, Compliance Training, Professional Development Training, AI for Business
Products: Litmos AI LMS, Litmos Training Content
Customer Since: 2015
Who is Air General?
Founded in 1961, Air General is a family-owned, U.S.-based airline and ocean cargo/freight handling and warehousing company headquartered in Portsmouth, New Hampshire. With more than 30 facilities across the country, partnerships with 31 airlines, and a team of over 700 employees, Air General has become one of the premier ground handling providers in the United States.
The company operates more than a quarter of a million square feet of customs-bonded warehouse space and manages over 548 million pounds of cargo annually across 21 states. Known for its efficiency, compliance expertise, and customer confidentiality, Air General leverages cutting-edge facilities, equipment, and training to deliver exceptional service tailored to each customer’s needs.
At the heart of the business is its mission to provide quality cargo, passenger, and logistics solutions with consistency and added value. Guided by its core values, Respect, Integrity, Service, and Excellence (R.I.S.E.), Air General utilizes Litmos to scale their growth while maintaining their reputation for excellence in a highly regulated industry.
Modernizing Airline Training: Choosing an LMS in a Highly Regulated Industry
As a company operating in a highly regulated industry, Air General needed a learning management system that could handle the complexity and volume of training required to maintain compliance at every level. Before adopting Litmos, training relied heavily on in-person instruction, which was costly, time-consuming, and difficult to coordinate across more than 30 sites nationwide. The leadership team knew they needed a solution that could centralize training, reduce costs, and make learning more accessible for employees working in different states and roles.
Air General chose Litmos because it offered the flexibility to customize and add internal courses, while also providing a strong content library of ready-made training programs. The mobile-first design and internet-based access meant employees could complete the required training anytime, anywhere, helping to improve both engagement and completion rates. Price and scalability were also major factors, as Litmos provided a cost-effective solution that could grow alongside Air General’s workforce and evolving training needs.
As Timothy Cotter, Manager of Training and Leadership Development, recalls, “When I took over the program in 2015 there were just 11 employees registered in Litmos and only two courses available. Since then, the platform has expanded to support more than 700 employees and 24 administrators, becoming the backbone of Air General’s training strategy.”
When I took over the program in 2015 there were just 11 employees registered in Litmos and only two courses available. Since then, the platform has expanded to support more than 700 employees and 24 administrators, becoming the backbone of Air General’s training strategy.”
Expanding and Strengthening Compliance, Skill Building, and Leadership Training
Air General’s training program plays a critical role in meeting strict government, state, and industry requirements. With more than 700 employees spread across multiple sites, ensuring consistent, accessible, and compliant training was a challenge before adopting Litmos. The company needed a solution that could deliver regulatory, safety, security, and human resources training, while also providing mobile and internet-based access, customization options for Air General’s own courses, and a robust content library.
Litmos proved to be the answer. Since implementing the system, Air General has transformed its training approach from costly, in-person sessions to a cost-effective, streamlined digital model. Compliance is now easily tracked and maintained, particularly for TSA-mandated training, and leaders can monitor progress through reporting and learning paths. According to Cotter, “Prior to Litmos, we utilized in-person training, and that was very costly and difficult to coordinate. Since Litmos, our costs have greatly reduced as in person instruction is being replaced with new courses which serve to cover all requirements.”
Cotter continues,
“The results [since implementing Litmos] have been substantial. Compliance and risk management have reached new levels. Compliance with federal agencies is not optional, and Litmos enables us to deliver and track course materials that meet federal, state, and local requirements, ensuring transparency and accountability across all levels. The reporting system allows local leaders to easily demonstrate required training during audits or inquiries from regulatory agencies, while the ability to add certificates ensures all documentation remains accessible and verifiable. Air General achieves a high rate of training completions through Litmos’ real-time reporting, which provides Team Leads, Admins, and senior leadership with up-to-date visibility into training progress. This accessibility and oversight keep our teams aligned and consistently moving toward our 100% compliance goal.”
Training costs have dropped significantly as in-person instruction has been replaced with targeted digital programs and new courses. Engagement has also improved, with employees taking advantage of the mobile app to complete training on the go, while managers and leaders rely on detailed reporting to drive course completions. Air General has also scaled dramatically, growing from just 11 registered employees in 2015 to more than 700 today, supported by 24 administrators across 37 locations,” continues Cotter.
In addition to the LMS, Air General also utilizes the Litmos Content library for prebuilt, off-the-shelf courses. As Cotter explains:
“The Litmos Course library is a valuable tool which supports and assists with training all employees at many levels. Our employees gain the ability to access self-taught training to advance their personal skills. Our leadership program provides them with courses they otherwise wouldn’t have access to, to develop skills and abilities to advance in their careers. The course library overall saves time and money for our company as many courses are relevant, complete, easy to follow training that employees and leaders enjoy.”
With Litmos, Air General has not only improved compliance and reduced costs but also created a foundation for continuous employee development and leadership growth.
Compliance with federal agencies is not optional… Litmos enables us to deliver and track course materials that meet federal, state, and local requirements… The reporting system provides real-time visibility for leaders and keeps our teams moving toward our 100% compliance goal.”
What’s Next for Air General? Customer Service Training and AI Training Management with Litmos
Looking ahead, Air General plans to expand its training strategy beyond regulatory requirements to focus more deeply on leadership and employee development. The company is developing shorter, more engaging courses designed to improve knowledge retention and support career advancement.
Air General is also in the early stages of building a customer service training program, combining in-house content with selected courses from the Litmos library to strengthen service initiatives. With compliance training well-established, this expansion represents a natural progression toward broader organizational growth and development.
The company is also optimistic about the continued evolution of Litmos, particularly in the area of AI, which it has already begun using as a course search tool. With further advancements, Air General expects Litmos to play an even greater role in enhancing efficiency and supporting administrative needs.
As Cotter notes, “Litmos has already proven itself as a cost-effective solution that not only enables compliance but also fosters employee growth and development. As Air General continues to expand its services and workforce, Litmos will remain a central partner in delivering world-class training for employees and future leaders.”
Litmos has already proven itself as a cost-effective solution that not only enables compliance but also fosters employee growth and development. As Air General continues to expand its services and workforce, Litmos will remain a central partner in delivering world-class training for employees and future leaders.”