Revenue Enablement Overview
In this course, we take a high-level look at revenue enablement and explore how organizations can align processes and empower their teams to drive revenue generation. It will outline how the different stages of revenue enablement can and should be closely aligned with the customer journey to ensure strategies and functions remain focused on optimizing the customer experience and maximizing revenue.
Covered in this course:
- What is revenue enablement
- The common objectives of revenue enablement
- The importance of optimizing the customer journey
- The key departments involved in revenue enablement and how they collaborate
- The six functional stages of revenue enablement
- How revenue enablement aligns processes and teams to support the customer journey