Help your marketing department employees develop their skills in email marketing, customer marketing, and marketing strategy, with an emphasis on outcomes and KPIs to drive success.
It’s important to have a tactical understanding of how to uncover long tail keyword opportunities that can drive highly qualified visitors to your site.
Search engine optimization and pay-per-click (PPC), are incredibly effective ways to drive traffic for your website. But how do you ensure that you’re driving traffic that results in conversions?
f you can master modern events and track ROI, you’ll be a step ahead of the game and be able to uncover new opportunities to directly drive revenue.
If you can master modern events and track ROI, you’ll be a step ahead of the game and be able to uncover new opportunities to directly drive revenue.
Deciding on the right event and the desired outcome, is your first step in driving ROI through the event space. Now you have to take that plan and put it into action.
When multi-channel strategy works well, every touch point strengthens engagement and perception of your brand. We’ll show you how to bring it all together.
Marketers who ignore post-funnel marketing opportunities, are losing opportunities to differentiate their business and brand, while uncovering opportunities for revenue.
Capturing and analyzing your Marketing KPIs will give you an overview of your efforts and allow you find areas of improvement.
If you can master modern events–and track ROI–you’ll be a step ahead of the game and will uncover new opportunities to directly drive revenue.
Search engine optimization and PPC are incredibly effective ways to drive traffic for your website–but how do you ensure you’re driving traffic that results in conversions?
Mastering content is a challenge, and measuring the impact of your content strategy tougher still, but this course will help with that.
If you don’t have a strategy for making smart investments in social media channels, you are missing out on marketing opportunity.
Email marketing can be an incredibly effective channel–yet many Marketers are still missing out on email’s full potential.
This course will give you a foundational understanding of how to think strategically to develop, measure and promote a marketing plan.
Getting started with inbound marketing requires a shift in the way you communicate with customers, prioritize resources, work with sales, and budget and measure success.
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