The Inbound Marketer’s Playbook – Part Two
Inbound marketing is an effective way to reach your buyer through a variety of channels through aggregated content. To be successful in marketing, you need a solid understanding on your various buyer personas and how your product can solve their perceived need. Once you’re armed with this knowledge, you’re ready to draw your buyers to you.
- Inbounded marketing
- Gated content
- Bounce rates
- Open rates