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Course catalog / Base edition / Leading Learning – Analytics and Marketing Data

Leading Learning – Analytics and Marketing Data

Measuring your marketing gives you the data you need to analyze what you’re doing. They demonstrate the effectiveness your marketing campaigns has across all channels. Your executive team will want to see the big picture for every marketing channel and how your efforts positively affect ROI. These metrics may be slightly different than those you measure for your team’s performance but they’re crucial in showing value for your marketing budget.

Find out more
  • Analytics
  • KPI
  • ROI
  • Marketing metrics
Course length
15 minutes
Collection
Marketing
Language
English, Japanese, Korean, Portuguese
Country/Region
Global

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