Senior eLearning Expert

A.J. O'Connell

A.J. O'Connell is a freelance writer specializing in e-learning, training, and sales. She has written for brands including Apollo Education Group, Pipedrive, College for America, Acrobatiq, ProSales Systems, and SchoolKeep. A writer and journalist since 2000, she has published articles and essays in Campus Technology, The Establishment, The Mary Sue, The Next Web, The Billfold, and The Huffington Post.

Aug 1, 2024 | Articles, Healthcare, Microlearning

Three Use Cases for Microlearning in Healthcare

Ongoing learning and development (L&D) is essential for healthcare employees. The industry is evolving fast; regulations are constantly changing, new technology is being requested by patients, and healthcare organizations are facing new threats like cyberattacks. While keeping healthcare staff stay up-to-date through continuous learning is critical, finding time for that learning... more

Jul 23, 2024 | Articles

The Important Role of Learning in Change Management

Disruption is usually seen as a positive in today’s business world. When new technology, a new process, or new conventions are introduced, it’s seen as being ground-breaking or game-changing. But often when big changes are introduced within an organization, they can be disruptive in a different sort of way. Management... more

Jul 16, 2024 | Articles, LMS Features

Why Does Human Resources Need an LMS?

The Human Resources (HR) function has evolved rapidly over the past decade. Once a department concerned with hiring, arbitrating workplace conflict, and administering policy, HR has been given a lot more responsibility lately. Now HR is responsible for major organization-wide initiatives, such as employee retention, leadership development, morale, navigating a... more

Jun 6, 2024 | Articles

L&D for Financial Services: Key Factors for Success

The financial services (FinServ) industry is used to change: regulations, markets and economies are constantly fluctuating. Responding and adjusting to the shifting financial landscape is just part of the job. In the past few years, however, changes are hitting the financial sector a little closer to home. Remote work, the... more

May 16, 2024 | Articles, Employee Training

Overcoming Employee Resistance to Workplace Training

In an economy filled with rapid technological advancement, continuous learning is vital for both organizations and their employees. It has to be. A 2017 Deloitte report estimated a 5-year half-life for learned skills, and four years later, an IBM study estimated that the half-life for technical skills is closer to... more

May 15, 2024 | Articles, Employee Training, Microlearning, Upskilling/Reskilling

L&D Strategies for Addressing the Tech Skills Gap

The technology world changes fast: new platforms and devices are constantly being introduced, new tech companies become superstars overnight, and new cyberthreats are always making headlines. One thing that doesn’t change? The tech skills shortage. Finding and retaining tech talent has been an ongoing challenge for several years. According to... more

May 2, 2024 | Articles

The B2B Marketing Crisis: How Microlearning Can Solve it

Over the last couple of years, B2B marketing has been changing — fast. Customers are more sophisticated, and increasingly prefer digital marketing channels. The buyer’s journey is lengthening. The introduction of generative AI has changed the way content is produced. It’s a lot to adjust to, but many marketers haven’t... more

May 1, 2024 | Articles, Customer Experience, Customer Training, Enterprise Learning, Learning Management System, LMS Features, Technology Industry

Using All the Features: Beating the 80/20 Rule with Customer Training

It’s an oft-quoted saying in IT: 80 percent of customers only use 20 percent of the features in the software they’ve bought. This may sound like an exaggeration, but let’s do an experiment: how many of your phone’s features and pre-installed apps do you actually use? How many more would... more

Apr 25, 2024 | Articles, Healthcare, Microlearning

L&D for Healthcare: Key Factors for Success

Over the last few years, the healthcare industry has faced an unprecedented number of challenges: staffing shortages, worker burnout, financial strain, and a growing number of cyberattacks have challenged the industry as a whole. Learning and development (L&D) professionals in the healthcare industry can help with these challenges, but doing... more

Apr 16, 2024 | AI, Articles, Upskilling/Reskilling

Building a Skills-Based Organization Through Learning & Development

In a world where technology changes quickly and world events require businesses to be agile, it may not be possible to hire workers with the skills your company needs. After all, you never know what skills you might need in a few years. Case in point: when Generative AI took... more

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