Think about your favorite franchised business. Whether it’s a restaurant, hotel, gym, or other service, one thing is for sure: the customer experience is equally great no matter what location you go to. In customers’ eyes, it’s a key part of why they trust the brand. And, the franchises that... more
In yesterday’s blog post we covered the importance of managing your franchisee training program with a learning management system. Today, we talk about making that training mobile. Are You Comfortable with Your Training Strategy? Every franchise owner must first look at their specific business and find out what type of training... more
As a franchisor you want your franchisees to be successful. You need to empower them. They need to know your vision and all the practical details required to execute that vision in their franchise. You know the old saying, “knowledge is power.” That means training is a critical part of executing your franchise vision... more
This month we’re pleased to introduce Computer Troubleshooters, a happy Litmos customer since July 2009. Many of you will be familiar with them as the largest ‘international network of franchisees providing onsite computer services to home and business users.’ Launched in 1999, Computer Troubleshooters now has more than 475 franchises... more
I stumbled upon a good post by Bob Brogan of Interactyx the other day called Franchise Training Fails Customers and Franchisees. I felt it very worthy of a mention considering he has ‘nearly 20 years of professional experience within the franchising business arena’. Brogan points out, as have I, that... more
Australian franchise Hungry Jacks announced yesterday that it had broken through a number of online training records. For those who are unfamiliar with the brand, Hungry Jacks is the ‘exclusive Australian master food franchisee of the Burger King Corporation‘. Basically, when the BK franchise moved in to Australia the name... more
The most successful businesses invest a lot of time and money in achieving brand consistency, whether it be in their marketing or sales message, or in how their employees actually represent and embody the company’s values. Geographically disperse organizations have more of a challenge maintaining brand consistency because although the... more
When you think of successful franchises, the first ones that probably spring to mind are fast food chains like McDonalds and SUBWAY
Could there be another industry out there more reliant on training than franchises? From start to finish, it’s about ensuring a high-quality, consistent experience every time, to every person, in each location, and that requires a clear strategy, explicit policies and procedures, and an entrenched learning culture. I read that... more
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