SaaS customers in 2026 are looking for seamless self-service user experiences – and that extends to onboarding, product education, and developer enablement. As products evolve and customer expectations rise, onboarding has become a critical driver of adoption, retention, and long-term growth. Yet, many SaaS companies treat onboarding as a one-and-done... more
Key Takeaways: Self-service customer training improves loyalty and reduces support calls by empowering clients to help themselves. Most customers prefer self-service options for simple problems and expect accessible resources from brands. Well-designed training can double as ongoing marketing and create opportunities to promote additional products. If businesses don’t provide effective... more
A guide to creating customer training that drives satisfaction, retention, and revenue and growth. Customer education (CE) has become a critical component for driving adoption, retention, and revenue across industries, with research showing that customer training can yield top-line revenue increase of averaging 7.6%.2 With its latest customer training playbook,... more
There’s much talk about the “extended enterprise” today. Folks are recognizing that links between suppliers, partners, customers, and other stakeholders extend business relationships beyond the traditional boundaries of the organization. Consequently, organizational responsibilities also extend those boundaries. One of the responsibilities that does so is learning and development (L&D). Your... more
When you’re onboarding new customers, you’re probably thinking of the information you need to offer them. What learning do they need to use your product effectively? What do you need to teach them in order for them to become power users, and how can you give them the best possible... more
Customer Experience (CX) teams are the heart of developing strong and lasting relationships with customers. By providing your CX team with the right training and development opportunities, you not only help them grow, but help your business’s bottom line by creating happy customers. It’s a win-win scenario! No one knows... more
Product training helps your sales force seal the deal. But how can you update your online training program on a regular basis to reflect the latest features and specs? In this article, I’ll share 6 tips to develop a successful product training courses for your employees. How To Develop Effective... more
